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INSPIRATION

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The Art of Indian Attars: An Ancient Tradition in Modern Times

The Art of Indian Attars: An Ancient Tradition in Modern Times

Long before perfumes were bottled in glass and labeled by brand, India had already mastered the art of scent.Natural Attars distilled from flowers, woods, herbs, and resins is a centuries-old pract...

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Projection & Longevity: What They Really Mean in Perfumery

Projection & Longevity: What They Really Mean in Perfumery

When it comes to fragrances, few topics stir more curiosity (and confusion) than projection and longevity. They're often treated like badges of honor in fragrance reviews — how far does it...

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